"vault backup: 2025-11-12 11:04:13 from Flow"

100-Trash/Shopify Apps.md

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+Customer Map & Order Trends - Visualizes order locations and regional sales data. Its just four bubbles across the USA showing that most of their sales are from the east side of the US.  Seems to be set up correctly. Is it worth $10/month? Not to me, but if they like it, so be it.
+
+Shoplift
+Hotjar Install
+Locksmith
+Bundles.app - Inventory Sync
+Stockist Store Locator
+Better Reports
+Order Automator
+WSH Wholesale Pricing
+WSH Order Form
+NA Age Verification
+BAIS Bulk Account Invites
+TikTok
+X
+Pinterest
+Shop
+Online Store
+Rebuy Personalization Engine
+Intelligems A/B Testing
+Ground
+Forms
+HubSpot
+RT: Google Fonts, Custom Fonts
+Junip
+Octane AI
+Quiz Kit
+Pen and Paper
+PMA - Power My Analytics
+Coupler.io
+Recharge Subscriptions
+RudderStack Pixel
+GRIN Influencer Marketing
+Platter+ Checkout Optimization
+Mouse tracking installer
+Duplify
+Matrixify
+Collabs
+Facebook & Instagram
+Madgicx
+Wonderment
+Buy Button
+Aftersell by Rokt
+PH Sales and Tax Report
+Subscriptions
+Route - Protection & Tracking
+Proxima
+Repeat
+Bundles
+Klaviyo: Email Marketing & SMS
+TripleWhale
+Gorgias
+Translate & Adapt
+Flow
+Inbox
+Email
+Point of Sale
+QuickBooks Online
+QuickBooks Sync by Bold
+QuickBooks Online Global
+Instafeed
+Google & YouTube
+Fraud Shield

100-Trash/🛒 Shopify App Audit - Consolidation & Review.md

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+
+### 📊 Group 1: Analytics & Tracking (Understand Your Users)
+
+| **App Name**                    | **Primary Function**                                                    | **Potential Overlap**            | **Recommended Action**                                              |
+| ------------------------------- | ----------------------------------------------------------------------- | -------------------------------- | ------------------------------------------------------------------- |
+| **Hotjar Install**              | Heatmaps & Session Recordings (User Behavior)                           | **Mouse tracking installer**     | **Keep one** behavioral tracking tool.                              |
+| **Customer Map & Order Trends** | Visualizes order locations and regional sales data.                     | Specialized tool.                | **Keep** if regional data analysis is critical.                     |
+| **TripleWhale**                 | Consolidated E-commerce Analytics & Attribution (ROAS).                 | **PMA, Coupler.io, RudderStack** | **Keep one** primary marketing attribution/data platform.           |
+| **PMA - Power My Analytics**    | Connects marketing data to external destinations (Sheets, etc.).        | **Coupler.io, TripleWhale**      | **Consolidate** with your primary data pipeline.                    |
+| **Coupler.io**                  | Automates data export/sync to external destinations (Sheets, BigQuery). | **PMA, Matrixify**               | **Consolidate** with your primary data pipeline.                    |
+| **RudderStack Pixel**           | Customer Data Platform (CDP) for collecting and routing data.           | **TripleWhale, Klaviyo**         | **Keep** if you need advanced data routing; otherwise, consolidate. |
+| **Mouse tracking installer**    | Heatmaps & Session Recordings (User Behavior)                           | **Hotjar Install**               | **Keep one** behavioral tracking tool.                              |
+
+---
+
+### 🛍️ Group 2: Conversion & Personalization (Get More Sales)
+
+|**App Name**|**Primary Function**|**Potential Overlap**|**Recommended Action**|
+|---|---|---|---|
+|**Rebuy Personalization Engine**|AI-powered cross-sells, upsells, and dynamic recommendations.|**Aftersell** (Post-purchase), **Bundles**|**Keep** if it drives significant AOV/Conversion rates.|
+|**Intelligems A/B Testing**|Specialized A/B testing for pricing, discounts, and profitability.|Basic A/B testing tools.|**Keep** if actively running profit-focused tests.|
+|**Octane AI Quiz Kit**|Interactive quizzes for lead gen and personalized product recommendations.|**GroundForms** (General forms)|**Keep** for zero-party data collection and lead nurturing.|
+|**Aftersell by Rokt**|Offers high-converting **post-purchase** upsells.|**Rebuy** (Pre-purchase upsells)|**Keep** if you use it for the dedicated post-purchase flow.|
+|**Bundles.app - Inventory Sync**|Creates bundles and ensures accurate component inventory deduction.|**Bundles, Repeat**|**Keep one** most reliable bundling app; likely this one.|
+|**Bundles**|Another app for creating product bundles.|**Bundles.app - Inventory Sync**|**Review and Delete** if redundant with `Bundles.app`.|
+|**Repeat**|Likely a tool for retention, re-ordering, or subscriptions/bundling.|**Recharge, Rebuy**|**Investigate** exact function and consolidate if possible.|
+
+---
+
+### 📧 Group 3: Marketing & Communication (Reach and Engage)
+
+|**App Name**|**Primary Function**|**Potential Overlap**|**Recommended Action**|
+|---|---|---|---|
+|**Klaviyo: Email Marketing & SMS**|Core e-commerce Email/SMS marketing automation platform.|**HubSpot** (Marketing features)|**Keep** if it is your primary e-commerce marketing engine.|
+|**HubSpot**|All-in-one CRM, Marketing, Sales, and Service platform.|**Klaviyo, Gorgias**|**Keep one** core CRM platform.|
+|**Junip**|Collects and displays photo/video product reviews (UGC).|**Pen and Paper** (Potential review app)|**Keep** for essential social proof/reviews.|
+|**Pen and Paper**|Unknown function (Possibly simple reviews/notes/drafting).|**Junip**|**Investigate** its exact function; **delete** if unnecessary.|
+|**GroundForms**|Generic forms and pop-up builder (often for email capture).|**Octane AI** (Quiz forms), **Klaviyo** (Pop-ups)|**Consolidate** with your core email platform's pop-up builder if possible.|
+|**GRIN Influencer Marketing**|Manages and tracks influencer/creator marketing campaigns.|**Collabs**|**Keep one** dedicated influencer/affiliate platform.|
+|**Collabs**|Shopify's native tool for creator partnerships.|**GRIN Influencer Marketing**|**Keep one** dedicated influencer/affiliate platform.|
+|**Facebook & Instagram**|Sales channel for product listing, shopping tags, and ads.|Other social channel apps.|**Keep** if actively selling or tagging on these platforms.|
+|**TikTok / Pinterest**|Sales channel integrations for their respective platforms.|N/A|**Keep** if actively using these platforms for sales.|
+
+---
+
+### 🛠️ Group 4: Operations & Management (Run the Store)
+
+|**App Name**|**Primary Function**|**Potential Overlap**|**Recommended Action**|
+|---|---|---|---|
+|**Matrixify**|Advanced bulk import/export of products, orders, and data.|**Coupler.io** (Data export)|**Keep** for migrations or large, complex data updates.|
+|**Order Automator**|Automates order tagging, fulfillment, and workflow actions.|**Flow** (Shopify's native automation)|**Consolidate** with Shopify **Flow** if it can handle all necessary tasks.|
+|**WSH Wholesale Pricing**|Manages pricing rules for B2B/wholesale customers.|**Locksmith**|**Keep** if you run a dedicated wholesale program.|
+|**WSH Order Form**|Provides a simplified, quick ordering interface for wholesale.|N/A|**Keep** if it is a core wholesale UI component.|
+|**Locksmith**|Access control for content/pricing (e.g., hiding a wholesale area).|**WSH Wholesale Pricing**|**Keep** for content or pricing restriction needs.|
+|**NA Age Verification**|Adds an age gate for compliance reasons.|N/A|**Keep** if selling age-restricted products.|
+|**BAIS Bulk Account Invites**|Sends bulk email invitations for customer account activation.|N/A|**Keep** if you frequently onboard or migrate customers.|
+|**Duplify**|Unknown (Likely product/theme duplication utility).|N/A|**Investigate** exact function; **delete** if Shopify's native duplication is sufficient.|
+|**Flow**|Shopify's native workflow automation tool.|**Order Automator**|**Utilize** this native tool before relying on external automation apps.|
+|**Gorgias**|Help desk/customer service platform (Email, Chat, Social).|**HubSpot** (Service Hub)|**Keep** if it is your dedicated customer service tool.|
+|**Fraud Shield**|Provides advanced fraud detection/prevention.|Shopify's built-in fraud analysis.|**Keep** if your fraud rate requires protection beyond Shopify's default.|
+|**Translate & Adapt**|Shopify's native tool for store translations/localization.|N/A|**Keep** if you sell in multiple languages.|
+|**Online Store**|Core Shopify sales channel/theme.|N/A|**Essential.**|
+|**QuickBooks Online / QuickBooks Sync by Bold / QuickBooks Online Global**|Multiple apps for integrating/syncing data with QuickBooks.|Redundant accounting syncs.|**Crucial:** **Keep only one** robust, working sync app. **Delete the others.**|
+|**EmailPoint of Sale / Point of Sale**|Apps related to physical retail operations (POS).|N/A|**Keep** if you use Shopify for a physical retail store.|
+|**Shoplift**|Unknown (Vague name, potentially a quick-edit tool or alert system).|N/A|**Investigate** immediately; **delete** if unnecessary.|
+
+---
+
+### 📦 Group 5: Shipping, Tax & Subscriptions (Post-Purchase)
+
+|**App Name**|**Primary Function**|**Potential Overlap**|**Recommended Action**|
+|---|---|---|---|
+|**Recharge Subscriptions**|Core platform for managing recurring subscriptions and billing.|**Subscriptions**|**Keep** if you offer subscriptions.|
+|**Subscriptions**|Another app for managing subscriptions.|**Recharge Subscriptions**|**Delete** if you use Recharge as your main platform.|
+|**Route - Protection & Tracking**|Package protection (insurance) and branded tracking.|**Wonderment** (Tracking)|**Keep** for the insurance/protection service.|
+|**Wonderment**|Proactive order tracking and post-purchase communication.|**Route** (Tracking)|**Keep one** that provides the best post-purchase communication experience.|
+|**PH Sales and Tax Report**|Specialized financial reporting for sales and tax data.|Shopify's built-in reports.|**Keep** if you have complex, required reporting needs.|
+
+---
+
+### 🎨 Group 6: Design & UX
+
+|**App Name**|**Primary Function**|**Potential Overlap**|**Recommended Action**|
+|---|---|---|---|
+|**RT: Google Fonts, Custom Fonts**|Adds custom or Google Fonts not available in the theme editor.|N/A|**Keep** if you rely on specific branding fonts.|
+
+---
+
+## 🛑 Action Plan for Consolidation
+
+1. **Select Your Core Platform:** Decide between **HubSpot** and **Klaviyo/Gorgias** for your primary CRM/Marketing/Service platform.
+    
+2. **Consolidate Analytics:** Choose **one** for heatmaps/session recordings (**Hotjar** or **Mouse tracking installer**).
+    
+3. **Consolidate Accounting:** **Uninstall two** of the QuickBooks sync apps and confirm the single remaining one is working flawlessly.
+    
+4. **Confirm Bundling/Subscriptions:** Confirm that **Bundles.app** and **Recharge** are your active apps, and **uninstall** the simpler **Bundles** and **Subscriptions** apps.
+    
+5. **Investigate Unknowns:** Prioritize investigating **Shoplift, Pen and Paper, and Duplify**.
+    
+
+Would you like me to use the Google Search tool now to find the function of **Shoplift** or any other vague app to help you with the investigation?

Antonia's Lasagna-ish.md

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-Penne
-Ricotta 
-Béchamel sauce